The Challenge

Crystal Palace FC wanted to document its pre-season tour in Utah through professional video and photo content. The goal was to capture training, behind-the-scenes moments, and interactions with supporters while bringing the club’s energy and identity to fans around the world.

The project needed to feel authentic to Crystal Palace while creating engaging content that could be shared across the club’s digital and social media platforms.

Our Solution

Novais Studios provided video and content production in Utah throughout Crystal Palace FC’s pre-season tour. We captured training sessions, on-field action, behind-the-scenes moments, and interactions between the team and its supporters.

Working alongside the club’s team, we created a collection of visual content designed for social media and digital use, combining sports storytelling with the atmosphere surrounding the Utah tour.

Results

  • Engaging Content: Delivered dynamic sports content capturing the team both on and off the field.

  • Expanded Visibility: Helped Crystal Palace share its Utah pre-season experience with audiences beyond the event itself.

  • Stronger Fan Connection: Gave supporters an inside look at the team through authentic behind-the-scenes storytelling.

Feedback Spotlight

— Toby, CPFC

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